Can one business have two revenue models? October 6, 2025 When Isolde and Emanuel lead their respective business units, their differing markets shape how they make money. Siiquent focused on hospitals/diagnostic labs held back… Continue Reading
Business-wide Implications of Flexible Revenue Models October 6, 2025 The article “Can One Business Unit Have Two Revenue Models” evaluates how one business has been impacted by holding two revenue models at the… Continue Reading
BUSINESS: Can One Business Unit Have Two Revenue Models? October 6, 2025 Isolde and Emanuel lead units with fundamentally different business models that reflect their distinct market positions and strategic priorities. Isolde’s Siliquent operates in the… Continue Reading
BUSINESS: Can One Business Unit Have Two Revenue Models? – Mathias Becerra October 6, 2025 In the HBR case Can One Business Unit Have Two Revenue Models?, it is very clear to me that Isolde and Emanuel serve have… Continue Reading
BUSINESS: Can One Business Unit Have Two Revenue Models? – Daphne October 6, 2025 Target Markets Siiquent: DNA-sequencing start-up Siiquent targets hospitals and diagnosing labs. They provide everything needed for gene-based diagnostics specifically biological and chemical compounds, test… Continue Reading
Markets and TAM/SAM/SOM for WellWave October 5, 2025 WellWave is likely to pivot towards a Hardware and Software component centered around personalized, actionable insights for athletes customized to each person’s baseline. TAM… Continue Reading
BUSINESS: Can One Business Unit Have Two Revenue Models – Pratham Hombal October 5, 2025 Isolde was the head of Siiquent, which sold supplies to hospitals and big diagnostic labs for gene-based diagnosis. This equipment included biological and chemical… Continue Reading
BUSINESS: Can One Business Unit Have Two Revenue Models? October 5, 2025 Different Markets Isolde’s Siiquent targets hospitals and diagnostic labs, which are institutions drowning in regulatory requirements and operating under fixed insurance reimbursements. Isolde’s razor-blade… Continue Reading
Can One Business Unit Have Two Revenue Models? October 5, 2025 Which markets do Isolde and Emanuel target respectively? How do their respective business/revenue models align with their markets? Isolde targets the lower-end hospital consumables… Continue Reading
Can One Business Unit Have Two Revenue Models? October 4, 2025 Isolde, the head of Siiquent, focuses on hospitals and big diagnostic labs conducting gene-based diagnoses. Siiquent’s revenue model is the razor-blade model, meaning that… Continue Reading