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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: ranayaa

BUSINESS: Should We Deploy a Gen AI Salesbot?

November 18, 2024

The decision to deploy a generative AI salesbot isn’t just about adopting new technology; it’s about transforming how a company approaches sales and customer…

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FurFuel – Pitch Project Reflection

November 5, 2024

Working on the FurFuel project was an insightful dive into the world of product management, one that taught me a lot about balancing user…

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BUSINESS: Eager Sellers and Stony Buyers

October 14, 2024

Product managers face a delicate balance between introducing innovative features and managing the natural resistance that buyers exhibit due to psychological biases such as…

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BUSINESS: Can One Business Unit Have Two Revenue Models?

October 7, 2024

This case reminds me of the Daimler-Chrysler merger, where two successful companies struggled to merge their distinct business models and strategies. Daimler focused on…

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READING: Product Management in Practice

September 30, 2024

A product manager’s role involves being “in the middle” of diverse teams, connecting people, aligning various perspectives, and ensuring that products are built with users’…

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CASE STUDY: An Office Romance Gone Wrong

September 30, 2024

I agree with the expert’s assessment that Elizabeth’s situation isn’t sustainable, but I’d approach it with a bit more nuance. Having worked in hierarchical…

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Ethical Jobs answer

September 25, 2024

Facebook provides the chance to work on products that impact billions, but it also raises significant concerns about privacy, misinformation, and content moderation. As…

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