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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: abhigavg

Individual Self Reflections

December 6, 2022

Before joining this class, I was not sure how the world of PMs or startups work. In the first class, when Christina told me…

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Second Thoughts About a Strategy Shift

November 29, 2022

  Augustín, the president of the retailer Emilia, strongly believed in his strategy shift in pricing model. However, what did he NOT do beforehand…

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OKRs

November 28, 2022

1. Objective: Give better feedback to our users and help them become better speakers. Key Results : a. Make a paraphrasing model will accuracy…

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CASE STUDY: We Know What You Did OR The Internet’s Original Sin

November 1, 2022

What are the pros and cons of an advertising revenue model for your product and the internet overall? Pros: The biggest pro of an…

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User Story Mapping

October 27, 2022

How does this approach differ or complement the design processes you’ve used before? I had mostly worked in Research Divisions before coming to Stanford,…

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Protecting the Cheddar

October 20, 2022

The 21st century has seen major digitalization, but with digitalization, it has seen some critical systems coming online, and anything online is vulnerable to…

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Disruptive Innovation

October 20, 2022
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Market size and attitude

October 11, 2022

Market Size Bottom-up Calculation Customer Profile Customer Profile Number of Customers Pricing Market Size SOM ESL population in Stanford 5600 Undergrad:  13% [7645 *…

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Can One Business Unit Have Two Revenue Models?

October 11, 2022

Scherr acquired two startups Siiquent, a DNA- sequencing start-up, and Teomik, a provider of research equipment. Isolde Kraft headed Siiquent, whereas Emanuel Geiger headed…

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