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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: ehsu57

BUSINESS: Should We Deploy a Gen AI Salesbot? Response

November 17, 2024

I believe that Jeannie should not make any drastic marketing changes by immediately replacing her sales team with a generative AI chatbot. A balance…

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SoundWave Studios Reflection

November 5, 2024

  I found the product pitch to be a good exercise on evaluating a company, targeting markets, and brainstorming improvements on product features. It…

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BUSINESS: Eager Sellers Stony Buyers Response

October 9, 2024

After reading the article, I learned that new products being objectively “better” than their older counterparts fail at a rate of 40%-90% due to…

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BUSINESS: Can One Business Unit Have Two Revenue Models? Response

October 3, 2024

Isolde and Emanuel have two distinct approaches to targeting markets and revenue models. Isolde’s focus is a mass-market approach, where large, established entities such…

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READING: Product Management in Practice Response

September 28, 2024

A key takeaway that I learned from the reading is that there is no specific definition for the product manager role, rather it is…

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CASE STUDY: An Office Romance Gone Wrong Response

September 26, 2024

I generally agree with the experts’ stance on Elizabeth’s difficult situation, especially on the recommendation that she should move away from her current position….

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Ethical Jobs Response

September 25, 2024

As one of the most influential companies in the world, Facebook drives change in several aspects of society. Some of these changes have been…

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