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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: Jacob Eisenach

Reflection

December 5, 2022

Reflection on the Quarter I thought that my teammates were really bright and interesting after our heated but fun debate about Facebook, and was…

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Dubious

November 28, 2022

When speaking up to your boss, as an intern you ultimately risk your job. That of course is the most extreme response, but lesser…

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Strategy Shift

November 19, 2022

Augustin made several assumptions that he did not validate. He bet that: young people would be interested in a store as a place to…

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Pool One-Pager DRAFT

November 15, 2022

Pool One-Pager DRAFT (1) What is our solution in two sentences. Pool will provide a platform for small business owners to cultivate joint loyalty…

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We Know What You Did

October 26, 2022

An advertising model for our product would allow users to browse for loyalty points seamlessly. Brands could target those most interested in their products…

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Key Assumptions

October 26, 2022

Need to buy some post-its….   Pool’s success depends on – enough people being interested in trading points – businesses seeing the value of…

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mind map

October 18, 2022
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cheddar

October 18, 2022

I think of nuclear energy/weapons as a great example in this space. They should never be online so to avoid absolute catastrophe. Healthcare as…

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Three Choices – Pool!

October 17, 2022

Pool your points. Use what you already own. Brands are starting to implement trade-able rewards points. We add value by providing customers with a…

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Defining Our Market – Loyalty Programs for Bars

October 11, 2022

My first interview was with a Boston based college student named Lizzie. She is currently part of several rewards programs and is particularly incentivized…

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