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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: ggg425

Personalization to Drive Core Metrics

November 19, 2025

Maximizing Listening Time Spotify’s personalization runs much deeper than just playlists. Daily Mixes, Discover Weekly, and personalized DJs all smooth out the “what do…

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Should PulsePoint Deploy a Salesbot?

November 17, 2025

My Immediate Answer If I were Jeannie, I would move forward with a gen AI salesbot as a copilot tool, but not as a…

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Dubious Orders

November 12, 2025

What is really at Risk When you speak up to a boss, especially as an intern, you gamble with your immediate figure. In the…

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Designing for Error Handling

November 11, 2025

Slack When slack fails to connect, usually denoted by the feared “something went wrong” message, the real cost is lost productivity. Entire teams won’t…

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Subscription Decisions Product Pushup

November 8, 2025

Converting Free Users into Lifelong Customers Freemium is a delicate game of friction and freedom. Spotify, Figma, and the New York Times each tune…

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Discovery Patterns

October 29, 2025

How Do Users Find What They Love? Every platform helps us find what we want, but how they guide us says a lot about…

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Product Pushup – Checkout Design

October 23, 2025

Although checkout oftentimes feels like the final step of the customer journey, companies make clear design choices that tie directly to core business goals….

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Onboarding Friction

October 15, 2025

The Hidden Economics of Onboarding Friction Every tap, scroll, and permission prompt in customer onboarding carries an invisible price tag for companies. Small actions…

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Leveraging the Knowledge of “Loss Aversion”

October 13, 2025

Loss Aversion and Buyer Resistance As I learned in my behavioral economics course in undergrad, people weigh the value of a loss much more…

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