CASE STUDY: Follow Dubious Orders or Speak Up (Internship Ethics) – Ines December 1, 2025 After reading the HBR case, I’ve been reminded of a thought I sometimes have here in the Bay Area, where there is usually an… Continue Reading
Product Sense Pushups: Personalization Strategies – Customization vs. Automation – Ines November 19, 2025 Spotify uses personalization almost as it’s core feature in the sense that although you can always type for a specific artist, there are always… Continue Reading
Should we deploy an AI bot – Ines November 18, 2025 After reading the HBR case, something that I’ve been thinking about is that in class and even in all our LinguaLeap work these past… Continue Reading
Error Handling – Ines November 11, 2025 Error Handling Error handling is crucial to any platform or technical offering, but certainly the consequences drastically differ depending on the level of private… Continue Reading
Phase 2: Assumption Testing – Testing with Prototypes November 11, 2025 Phase 2: Assumption Testing – Part 2: Testing with Prototypes User Feedback Google Forms: https://docs.google.com/forms/d/e/1FAIpQLSfQk8Ue6JRKAalHaMqVPpM2VGxUf8hiHrEteNg7UlcPRnxQiw/viewform?usp=header Transcripts: LinguaLeap_Ana_Cata_Transcript Emily & Alex Conversation transcript Call with… Continue Reading
Spotify, Figma, and The New York Times November 5, 2025 Looking across Spotify, Figma, and The New York Times, you start to see how ‘free’ isn’t just a funnel but rather a clear design… Continue Reading
LinguaLeap Assumption Card October 31, 2025 LinguaLeap Assumption Test Cards We selected our three core assumptions to systematically de-risk LinguaLeap across desirability, viability, and feasibility – the three lenses that… Continue Reading
LinguaLeap Reflection – Ines October 27, 2025 Over the course of this project, we covered a lot ranging from market research, competitor analysis, user interviews, risk assessment, and a full pitch… Continue Reading
Product Sense Pushups: Discovery Patterns — Search and Browse – Ines Salter October 26, 2025 Looking at the different landing pages of these platforms makes you really think about how they automatically guide us to what we’re looking for… Continue Reading
