Behavioral-Personas & Journey Maps (Individual) – Lour Drick Valsote February 3, 2026 Meet Wince, the Working Professional. Wunc is your everyday office worker who spends their day grinding out spreadsheets and slide decks. Wince often finds… Continue Reading
Sketchnote: How to Stop Looking at Your Phone So Often – Lour Drick Valsote January 27, 2026 Continue Reading
Protected: Writeup: Measuring Me Take 2 January 13, 2026 There is no excerpt because this is a protected post. Continue Reading
Product Sense Pushups: Personalization Strategies — Customization vs. Automation – Lour Drick December 1, 2025 Introduction An important part of user experience is making a user feel like a product was made just for them. To accomplish this, companies… Continue Reading
BUSINESS: Should We Deploy a Gen AI Salesbot? – Lour Drick November 20, 2025 Introduction Jeannie is the CEO of PulsePoint Solutions, a digital marketing company. With the rise of generative AI technologies, she is wondering whether it… Continue Reading
CASE STUDY: Follow Dubious Orders or Speak Up (Internship Ethics) – Lour Drick November 14, 2025 Intro The HBR article presents a case study on Susan, a Zantech intern tasked with an ethically and morally dubious mission from her manager…. Continue Reading
