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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: mcxu2000

Second Thoughts About a Strategy Shift (on Pricing)

November 17, 2022

Augustín was very adamant that his new strategy, “hablo claro,” would revolutionize the current landscape of Emilia. He was convinced that, due to Emilia’s…

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Art of the OKR and Babies, Bathwater and Goal-Setting

November 15, 2022

If Quinn were to launch today, here are some OKRs that I would like to track. The timeframe for this is half a year,…

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The Internet’s Original Sin

October 31, 2022

The main pro of an advertising revenue model for the product Quinn would be being able to generate a lot of revenue in a…

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User Story Mapping

October 20, 2022

The approach mentioned in the reading significantly differed from the design processes I’ve used before, especially during my internships. During my internship as a…

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Disruptive Innovation

October 18, 2022
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Protecting the Cheddar

October 18, 2022

Ransomware Doesn’t Scare Me; Listeria Does One immediate field that I can think of off the top of my head is consulting. Consultants are…

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Market Size – Parking Spaces

October 11, 2022

Shared component: TAM – Total Available Market (How many people would want/need product?…) Drivers: Total number of licensed individuals in the US In 2022…

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Can One Business Unit Have Two Revenue Models?

October 11, 2022

Isolde targets the market for gene-based diagnosis, having Siiquent sell consumables instead of test instruments. Siiquent provides consumables such as biological and chemical compounds…

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On Design Thinking

October 5, 2022

Although design thinking allows for innovative designs to be created, I believe that it should be used with caution. As mentioned in the reading,…

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