Final Reflection March 18, 2025 Before this class, I mostly thought about behavior change as forming habits. I knew that a lot of New Year’s resolutions fail because people… Continue Reading
Team Antelope: Curate March 18, 2025 Team Antelope Ariane Lee, Ayana Griffin, Nicholas Bui, Thanh Tieu Baseline Study Overview When discussing which habits we wanted to explore, our group quickly… Continue Reading
Assumption Testing: Antelope February 6, 2025 Below, we explain three assumption tests that we ran based on our assumption map’s insights. See the explanation of how we chose each test… Continue Reading
Social Simon: Persona + Journey Map February 4, 2025 Social Simon is a highly social spender who prioritizes shared experiences over financial restraint. He thrives on social interactions and sees outings as opportunities… Continue Reading