If Quinn were to launch today, here are some OKRs that I would like to track. The timeframe for this is half a year, since we believe that it takes a while for the user to get inspired by something they see. Objectives may not be seen immediately, but rather over time.
The OKRs for Quinn are:
Objective: Transform the way people are getting inspirations for what to wear in South Bay
Key Results:
Retention rate of X%
Increased user acquisition by X%
Current users refer new users onto the platform
Objective: Make putting together an outfit a delightful experience
Key Results:
User surveys show overall satisfaction rating of X
User testing on how fast a user can put together an outfit, conducted over a week → conduct this once at the beginning of usage of the app, again after a few months, time to put together an outfit down by X%
Objective: Inspire people to easily and painlessly add new items into their closet
Key Results:
% of users who add items that are suggested to them
Users who follow through on sponsored posts increase by X%
