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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Month: October 2025

Product Pushup – Checkout Design

October 23, 2025

Although checkout oftentimes feels like the final step of the customer journey, companies make clear design choices that tie directly to core business goals….

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Team 6 – Final pitch deck presentation!

October 23, 2025

  Presentation Link: https://docs.google.com/presentation/d/1gqr8tImQdfd_9WLuPpTOO2oBrS2haFOyF2EeiviVpfk/edit?usp=sharing REFLECTIONS: Nicole In terms of reflecting on the project so far, specifically the presentation, the following three points stood out…

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GreenPlate – Fadumo Jama’s Reflection

October 23, 2025

Working on the Green Plate case study has been a fulfilling experience. I believe our team was pretty well-rounded, as we all came from…

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Product Sense Pushups: Purchase Intent

October 23, 2025

Amazon → “speed first” → conversion rate.This page is flat and linear because speed reduces drop-off, meaning more visitors finish paying. You see address…

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Daniel Tyshler Product Sense Pushups: Purchase Intent — E-commerce Checkout

October 23, 2025

When you buy on Amazon, the process feels almost automatic. The “Buy Now” button takes you straight to purchase with your saved information. There’s…

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Protected: Eager Sellers Stony Buyers — Julian Allchin

October 23, 2025

There is no excerpt because this is a protected post.

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Protected: Product Sense Pushups: Purchase Intent — Julian Allchin

October 23, 2025

There is no excerpt because this is a protected post.

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Product Sense Pushups: Purchase Intent — E-commerce Checkout – Pratham Hombal

October 23, 2025

Amazon Checkout Flow Based on Amazon’s study checkout flow, I could tell that their platform is highly optimized for speed and ease of checkout….

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Product pushups: checkout

October 23, 2025

How Three Brands Shape the Metrics That Matter When it comes to ecommerce, designing the checkout experience isn’t just aesthetics or flow, it’s a…

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