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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: hctaylor

Sketchnote: Tiny Habits

January 21, 2025
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Protected: Measuring Me Take 2

January 14, 2025

There is no excerpt because this is a protected post.

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Sketchnote: The Science of Habits

January 14, 2025
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BrainSpark Product Requirements Document

December 5, 2024

BrainSpark Games Product Requirements Document

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GTM BrainSpark

November 22, 2024

Distribution Channels How will you get your product to customers? Online, retail, B2B? Directly to students Sell online through Steam, the App Store, and…

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Should We Deploy a Gen AI Salesbot? – Houston Taylor

November 19, 2024

I believe PulsePoint should wait to deploy the AI chatbot if its approach is to replace its human workforce with bots. While generative AI’s…

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BrainSpark Games Final Pitch Deck

November 5, 2024

P1 Final Pitch Deck

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P1 Reflection- BrainSpark Games

November 5, 2024

I have enjoyed educational games since middle school, with my introduction to the Oregon Trail in history class, so I was excited to think…

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Eager Sellers and Stony Buyers

October 15, 2024

What role does the concept of “loss aversion” play in buyer resistance? How can product managers leverage this knowledge to facilitate the adoption of…

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Can One Business Have Two Revenue Models?

October 8, 2024

Siiquent, and its head Isolde Kraft, sells the resources that hospitals or big diagnostic labs would need to be able to run gene-based diagnoses….

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