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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: kenbui

2C — EliteExec Ventures Final PRD

December 6, 2023

https://docs.google.com/document/d/1p2XRZqAhKkRIULh1xYvzFqSMA19QfwCzqq94JTolSKc/edit?usp=sharing

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P2: Assumption Testing

November 29, 2023

the-test-card (1) the-learning-card (1)

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The Internet’s Original Sin

October 27, 2023

Q: What are the pros and cons of an advertising revenue model for your product, and the internet overall? A: I don’t think an…

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Reading and roadmap: Disruptive Innovation

October 20, 2023

The natural apotheosis of decades of free-market fundamentalism is a reinvention of a secular religion, with the Invisible Hand as God, innovation as piety,…

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Eager Sellers Stony Buyers

October 13, 2023

What role does the concept of “loss aversion” play in buyer resistance? How can product managers leverage this knowledge to facilitate the adoption of…

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P1 WORK: Markets and TAM/SAM/SOM

October 11, 2023

TAM: All Businesses in the World Our TAM is to be partnered globally with all businesses to help with their talent acquisition and development…

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Case Study: Can One Business Unit Have Two Revenue Models?

October 6, 2023

Which markets do Isolde and Emanuel target respectively? How do their respective business/revenue models align with their markets? Isolde’s company Siiquent targets the med-tech…

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PM In Practice

October 4, 2023

I think the PM role is largely one of communication, of signals, and of confidence. A large issue that seems to continually crop up…

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On “Ethical Jobs” and Facebook

September 29, 2023

In short, yes, I’d work for Facebook, with one precondition — that I keep my moral compass and do my best within the boundaries…

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