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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: maiimostafaa

PSP 7 – Mai Mostafa

November 9, 2026

Going into this, I assumed these three were just different price tags. After digging in, I think the more interesting difference is what each…

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Week 5 Milestone – Team 6 (Red Pandas)

October 27, 2026

Our Value Proposition: We promise an AI-powered cross-functional alignment tool that helps product managers identify miscommunications and keep teams aligned by synthesizing information across…

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PSP 1 – Mai Mostafa

October 26, 2026

For this one I looked at how Spotify, Airbnb, and Zappos organize their product teams, to figure out who actually decides what gets built…

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PSP 2 – Mai Mostafa

October 26, 2026

For this one I compared three tools that sell to PMs: Jira, Linear, and Productboard. Using Steve Blank’s market types, I looked at which…

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PSP 5 – Mai Mostafa

October 26, 2026

I looked at the three companies that famously steered by one metric: Airbnb, early Facebook, and Slack. For each one I wanted to know…

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PSP 4 – Mai Mostafa

October 19, 2026

Granola, Otter, and Fireflies do almost the exact same job. They listen to a meeting, transcribe it, and hand you a summary and action…

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Sanity Check Pitch – Red Pandas (Rebecca Alcala, Naomi Lahner, Mai Mostafa, Yinuo Yu, Lily Zeng, Rita Xiang)

October 14, 2026

Team#6_ Sanity Check Deck You can find our Pitch above! Reading Connection: Inspired by How to Identify Your Ideal Customer Profile, we recognized the…

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PSP 3 – Mai Mostafa

October 13, 2026

Tinder’s original deck (back when it was called MatchBox) is ten slides, and most of them exclusively tell a narrative The problem arrives through…

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Recent Comments

  • Week 3 Milestone: Three Problems – A Higher Common Sense on Week 2 Milestone: Round 2 interviews + patterns
  • Ashley Mujica-Pinto on Product Sense Pushup 2: Three Ways Into a Market
  • Ashley Mujica-Pinto on Product Sense Pushup 2: Three Ways Into a Market
  • Ashley Mujica-Pinto on Week 1 PSP: Three Ways to Organize a Company
  • Zoe Brickley on Product Sense Pushup 1: Three Ways to Organize a Company

Categories

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  • CS177 Human Centered Product Management
  • CS247B Design for Behavior Change
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