Week 5 PSP: Three North Star Metrics October 22, 2026 Airbnb (nights booked): This is my favorite of the three. Nights booked directly reflects Airbnb’s core value: connecting travelers with places to stay. It… Continue Reading
Week 4 PSP: Three Value Propositions October 18, 2026 Granola positions itself as an unobtrusive notetaker for busy professionals. Its promise is simple: better notes without inviting a bot into your meeting. It… Continue Reading
Week 3 PSP: Take Apart a Pitch Deck (UberCab) October 13, 2026 What stood out to me about UberCab’s early pitch deck was how effectively it communicated an opportunity without having much evidence that its solution… Continue Reading
Week 2 PSP: Three Ways Into a Market October 5, 2026 Jira entered an existing market. Issue tracking and project management already existed, and Jira competed by becoming an extremely flexible system for organizing work…. Continue Reading
Week 1 PSP: Three Ways to Organize a Company September 29, 2026 Spotify uses small cross-functional teams called squads, which are grouped into tribes. The squads have a lot of freedom and are supposed to decide… Continue Reading