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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Author: Moraa

Sketchnote: Thinking Fast and Slow

January 31, 2026
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How to stop looking at your phone

January 26, 2026
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Sketchnote: Tiny Prompts

January 20, 2026
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Measuring Me 2: How Tea Became My Default Response

January 12, 2026

Introduction Tea is an essential part of who I am, where I grew up, and the communities that surrounded me while growing up. At…

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Sketchnote: The Science of Habits

January 11, 2026

 

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The Personalization Playbook: How Spotify, LinkedIn, and TikTok Drive Different Business Outcomes

November 16, 2025

Spotify: Engineering Listening Time Through Discovery Spotify’s metric is Time Spent Listening. The platform uses collaborative filtering and NLP to analyze over 2B user-generated…

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To Deploy or Not Deploy: The AI Salesbot Dilemma

November 16, 2025

I believe PulsePoint should move forward with the AI salesbot, but not immediately, and not in the way Weiss might envision. The competitive landscape…

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The WellWave Endure Band One Pager

November 13, 2025

Description: The WellWave Endure Band is a fitness wearable tailored specifically for professional and amateur endurance athletes – think marathon runners, triathletes, and ironman…

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Follow Dubious Orders Or Speak Up

November 13, 2025

I love that the article mentions that “an internship is an extended interview. [An intern] should be evaluating [the company she is interning at]…

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