Assumption Tests February 6, 2025 We didn’t use the “card templates” because our information didn’t fit well and looked messy, but all the information is provided here. Test Card… Continue Reading
Substantial Sally — A Journey Map and Persona February 4, 2025 This post will explore the persona Substantial Sally, a college student facing tremendously large and difficult assignments, trapping them in a seemingly infinite Tsukuyomi…. Continue Reading
Mockingbird User Journey: Anxious Allie February 4, 2025 Based on our interviews with recent graduates, I developed a proto-persona focused on an anxious new graduate who struggles to maintain college friendships not… Continue Reading
Longing Laura: Proto-Persona & Journey Map February 4, 2025 The persona expanded on here is Longing Laura, a recent college graduate who misses creating new memories with her old friends from college. She… Continue Reading
Assumption Tests – Team Moose February 4, 2025 Assumption Map: Key Insights: Balancing how we nudge users will be tricky — we don’t want to annoy them but we want to encourage… Continue Reading
Proto-Persona and Journey Map February 4, 2025 After going through my interview for JL I found that they maintain a very busy schedule and and thus take every opportunity to either… Continue Reading
Proto-personas & Journey maps February 4, 2025 The adjuster persona This persona is a busy, creative student whose posture habits are shaped by environmental triggers—uncomfortable seating, biking, and artistic routines—and a latent… Continue Reading
Mockingbird: Assumption Tests February 4, 2025 Assumption Testing: Reaching Out Post-Grad Many struggle to stay in touch with old friends and initiate new friendships in unfamiliar environments after graduation. We… Continue Reading
Assumption Tests — Team Anemone February 4, 2025 In our assumption map and assumption tests, we devised three key hypotheses that drive the mechanism of our behavior change: Increasing sun exposure requires… Continue Reading