Category: Project

SoundWave: Naima, Emily, Rachel, Yosief, Matthew, Julian, James Distribution Channel Strategy SoundWave will distribute its collaborative podcast editing platform exclusively through direct web-based access…

Distribution Channels Primary Strategy  Since Classy is a virtual product, the two channels we deeply considered in deciding the primary distribution channel were mobile…

EduSphere: Go-to-Market Strategy Distribution Channels Our distribution strategy focuses on two digital channels that map directly to how independent tutors already discover, evaluate, and…

Description: The WellWave Endure Band is a fitness wearable tailored specifically for professional and amateur endurance athletes – think marathon runners, triathletes, and ironman…

How We Selected Our Riskiest Assumptions First, we mapped out all of our assumptions for our current FitPulse design, pricing model, and overall plan….

Assumption Selection In our assumption identification process, we mapped out various assumptions categorized by desirability, viability, and feasibility onto a graph to visualize their…

Edusphere – Phase 2: Assumption Testing (Part 1) Team Members Maria, Sarah, Kristine, Varsha, Alex, Kevin Identifying Our Riskiest Assumptions After revisiting our Assumption…

Leading up to the pitch day, I helped SoundSpot delve into exploratory research and customer interviews. Through initial exploratory research, I discovered that those…