Hi, I am a member of team Needlefish. We are focusing on building community within dorms.
The 2 proto-personas I focused on were – Grad student and Freshmen/Transfer student. I feel these stood out the most from all of our interviews since these were 2 category of people who were in a new environment, were actively looking for community, and craved a sense of belonging in their new residence.
Proto-Persona & Journey Map 1
Proto-Persona & Journey Map 2
