OKRs

Flowy is trying to make an AI-powered tutor for English Speech, so that learners, especially non-natives, can get powerful feedback in their speech.

 

Objective1: Change the way in which people try to improve their English

Key results:

  • Retention graph plateaus at a 50% level
  • DAU/MAU > X%
  • Word of Mouth (Viral coefficient) > Y

 

Objective2: Induce learners to speak much more English with Flowy

Key results:

  • Number of words transcribed per user > X
  • The weekly trend of average words spoken > 1
    (meaning that more users will speak into the system more as they get invested in the app)

 

Objective3: Offer meaningful feedback to the users.

Key results: 

  • Number of average expressions “saved” per user > X
  • Churn after first Y expressions recommendations > 20%
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