ChatGPT follows a very traditional pricing model wth flat subscription tiers, while others like GitHub Copilot and Intercom Fin are more customized to their intended purposes. For example, GitHub Copilot is directed toward a more corporate audience, so per-seat pricing lends itself to bringing on your team as a business entity. As OpenAI has pivoted toward this sector as well, it has released enterprise pricing plans. The flat subscription tiers charge for access, while the per-seat pricing is geared toward each person.
More uniquely, Intercom Fin charges per resolved customer conversation, which is geared toward individual outcomes. In this case, there’s a risk carried primarily by the consumer in the case that the AI is wrong, as you’ll potentially be charged for the individual interaction. In enterprise cases, there are typically still token limits or windows in place to prevent the pricing system from being too expensive for the AI companies. Conversely, for many consumers who are token-rated, when the AI is expensive to run, things can get out of hand rather quickly, which is an issue that many companies are now trying to tackle as they experience bloated AI bills for their employees.
For our team’s product, we’re considering taking the strategy of disruptive innovation and undercutting our competitors, as they’re already rather established. Accordingly, we’ll likely implement a free tier with strategically placed advertisements, as well as flat subscription tiers. As the company grows, we’d likely pivot into the enterprise pricing arena.
