Slides: Slideshare
1:
The Coinbase seed round pitch deck starts with the website on mobile, cleverly emphasizing ease of use through a phone. Along with the company name and logo, the value proposition of “Your hosted bitcoin wallet” is cleverly front and center.
4:
Slide 4 has a graph with the number of Bitcoin transactions and its US dollar value at $2 million, showing the size of the market. One flaw is that the unit of the y-axis is not clear; instead, I would label it.
5:
An investor would ask about the ICP, but it’s not entirely present. Slide 5 explains who the early adopters of Bitcoin are, but that’s not the full ICP.
6:
Slide 6 explains that current tools have a complex interface that is difficult to use. Coinbase’s solution is cleverly also present, allowing for an easy and beneficial comparison. Together with the market size, these images demonstrate low satisfaction with current products and high importance, which is where opportunity lies (Olsen). This resegmented market is also known as a patch of blue in a sea of red, which is a clever area to be in.
9 and 10:
Slide 9 displays a graph depicting the number of users increasing by 20% daily for seven days. Slide 10 has a graph portraying the value of Bitcoin transactions on Coinbase as $65,000 USD in the first 5 weeks. Together, these results cleverly emphasize the breadth of users who want this product and depth of money they are willing to transact.
11:
Slide 11, the last slide, ends by restating their value proposition. One flaw is that the logo isn’t present; instead, I would show it to reinforce branding.
I will steal the use of little words and lots of images on the slides, which eases understanding.
