Quibi: Will viewers pay for short videos?
- We believe… mobile viewers will pay $5 monthly for premium short videos despite free alternatives.
- To verify, we will… give 30 target viewers a two-week pilot through a basic mobile website, then charge for continued access.
- And measure… paid subscriptions.
- We are right if… at least 10 of 30 viewers pay.
Cheapest first check: Show potential customers one representative episode and offer a $5 preorder. Count actual payments.
Humane AI Pin: Does it beat a smartphone?
- We believe… screenless AI makes everyday tasks faster without sacrificing accuracy.
- To verify, we will… have ten people attempt five tasks using their phones and a basic voice prototype running the actual AI backend, alternating order.
- And measure… tasks completed correctly and faster with the prototype.
- We are right if… the prototype wins at least 40 of 50 comparisons.
Cheapest first check: Have five people compare a basic voice interface against their phones on common tasks before building custom hardware.
Juicero: Is the machine worth buying?
- We believe… customers value the machine’s convenience enough to pay its $699 launch price.
- To verify, we will… let 20 juice buyers compare hand-squeezing with a prototype, then offer a $50 refundable deposit toward purchase.
- And measure… deposits paid.
- We are right if… at least five buyers deposit.
Cheapest first check: Squeeze a pouch into a measuring cup. Compare the time and juice yield with the machine to reveal how much value the hardware adds.
