Balancing Innovation and Buyer Resistance in Product Management October 15, 2024 Introduction Balancing innovation with buyer resistance is a challenge for product managers (PMs). On one hand, innovation is critical in order to maintain… Continue Reading
Why won’t they use it? October 15, 2024 Why won’t they use it? This was the question we found ourselves asking again and again, almost a hundred times a month. After launching… Continue Reading
BUSINESS: Eager Sellers Stony Buyers October 15, 2024 The Art of Introducing New Products! You know that feeling when you’re excited about a new gadget, but your friend just shrugs and says,… Continue Reading
BUSINESS: Product Management in Practice October 15, 2024 A product manager’s role is a dynamic balance between strategy, execution, and communication. They act as a bridge between various teams—engineering, design, sales, and… Continue Reading
Eager Sellers and Stony Buyers October 15, 2024 What role does the concept of “loss aversion” play in buyer resistance? How can product managers leverage this knowledge to facilitate the adoption of… Continue Reading
READING: Ethical Jobs October 15, 2024 According to the reading on ethically complicated organizations, there are several reasons why someone might hesitate to get a job at Facebook. Breaching privacy… Continue Reading
[Business] Eager Sellers Stony Buyers October 15, 2024 What role does the concept of “loss aversion” play in buyer resistance? How can product managers leverage this knowledge to facilitate the adoption of… Continue Reading
ETHICS: An Office Romance Gone Wrong October 15, 2024 Elizabeth’s case is difficult because she has options to choose between prioritizing her mental well-being and doing what might seem right for her career…. Continue Reading
Eager Sellers and Stony Buyers October 15, 2024 In “Eager Sellers and Stony Buyers,” Gourville explains why, in many instances, new products fail despite their impressive and useful gains they offer customers…. Continue Reading
BUSINESS: Eager Sellers Stony Buyers October 15, 2024 Balancing Innovation and Buyer Resistance One of the toughest challenges for product managers is balancing innovation with customers’ resistance to change. The 9x Effect… Continue Reading