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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Month: November 2025

Should We Deploy a Gen AI Salesbot? – Varsha Saravanan

November 26, 2025

I would recommend that PulsePoint catch the Gen AI salesbot wave so it does not lose its competitive edge as the market warms up…

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Product Sense Pushups: Personalization Strategies – Varsha Saravanan

November 26, 2025

Spotify, LinkedIn, and TikTok all use personalization to drive business metrics, but they achieve different goals and get varied streams of ROI from it….

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Follow Dubious Orders or Speak Up – Varsha Saravanan

November 26, 2025

Speaking up in a place where a majority consensus goes unchallenged, or where an issue has to be raised against a boss, can be…

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How Different Apps Personalize to Drive Core Metrics

November 25, 2025

Spotify, LinkedIn, and TikTok each lean on personalization, but their strategies reflect fundamentally different business incentives. Spotify optimizes listening time, so its personalization is…

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Product Sense Pushups: Personalization Strategies — Customization vs. Automation

November 25, 2025

Spotify Figure 1. Spotify’s Discover Weekly playlist personalized for useres   Spotify’s recommendation engine includes playlists like Discover Weekly (Figure 1), Daily Mixes, On…

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BUSINESS: Should We Deploy a Gen AI Salesbot?

November 25, 2025

Should Jeannie Deploy a GenAI Salesbot Now—or Wait? Why Jeanie Should Wait Jeannie faces a classic innovator’s dilemma: move fast and risk alienating customers…

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CASE STUDY: Follow Dubious Orders or Speak Up (Internship Ethics)

November 25, 2025

Why speaking up is difficult Speaking up to a boss is far more psychologically difficult than it seems, especially in cultures where deference to…

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Product Sense Pushups: Crisis Management — Error States and Recovery

November 24, 2025

Slack Figure 1. Slack error message: message failed to send Errors on Slack include failed message sends, broken file uploads, or outage-level disruptions (Figure…

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Product Sense Pushups: Discovery Patterns — Search and Browse by aribarb

November 24, 2025

Netflix relies heavily on recommendations to help users find content, because its core value proposition depends on keeping people watching for long stretches of…

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