Team Bull: Baseline Study Synthesis February 10, 2026 Overview For Team Bull, it didn’t take long to identify the habit we wanted to explore: sleep. It’s universal, yet surprisingly difficult to control…. Continue Reading
Sketchnote: Context February 9, 2026 Sketchnote based on “Good Habits, Bad Habits: Context” by Wendy Wood. Created by Ananya Navale. Continue Reading
Behavioral Persona and Journey Map February 3, 2026 Jordan is a high-achieving undergraduate student who lives in the library. Motivated by academic success, Jordan schedules their day down to the minute. However,… Continue Reading
Behavioral-Personas & Journey Maps February 3, 2026 Structured Night Owl I created the “Structured Night Owl” persona after observing my interviewee consistently maintaining late bedtimes that are considered to be unhealthy… Continue Reading
User Persona & Journey Map February 3, 2026 User Persona: This user persona represents a university student who struggles with low urgency across various academic tasks including social communication. This leads her to… Continue Reading
Behavioral Persona & Journey Map February 3, 2026 Behavioral Persona: The Picky Sleeper This behavioral persona represents a college student who is highly invested in optimizing their sleep environment but struggles with… Continue Reading
Proto-Personas and Journey Maps – Susan Lee February 3, 2026 Team Bear is studying micro-learning behavior and exploring ways to help people become more consistent or increase their engagement with micro-learning. For my proto-persona,… Continue Reading