Category: CS177 Human Centered Product Management

Augustin made strong assumptions about his strategy shift in the pricing model, but failed to develop prototypes or test his assumptions. Therefore, he was…

Augustin could have approached his strategy shift in the pricing model much differently. For one, he did nothing to build empathy with his customers….

Augustin based much of his strategy on his own assumptions without actually testing a prototype.  Without the testing of different prototypes, he may very…

Augustín did not validate his new strategy with customers. He came up with a new retail strategy and marketing campaign without conducting user research…

For StudioHub, our OKRs are as follows: Objective: Create a product that users can make a portfolio site quickly and efficiently. Key results: Track…

Augustín, the president of the retailer Emilia, strongly believed in his strategy shift in pricing model. However, what did he NOT do beforehand to…

Our product, StudioHub, provides working professionals with tools to showcase their holistic professional digital identity. We do this through building tools that aid in…

Augustin had big ideas for his company – big ideas that, at face value, make sense and look good. For years, his company had…

Objective: Successfully launch Joyride’s company partnership program Key Results: Establish company partnerships with 5 companies who offer Joyride as a commuter benefit First step…