Classy Go-to-Market Strategy November 22, 2025 Distribution Channels Primary Strategy Since Classy is a virtual product, the two channels we deeply considered in deciding the primary distribution channel were mobile… Continue Reading
Protected: Personalization Strategies — Customization vs. Automation November 21, 2025 There is no excerpt because this is a protected post. Continue Reading
Product Sense Pushups: Personalization Strategies — Customization vs. Automation November 21, 2025 Spotify uses personalization to increase listening time. The entire experience feels tailored, especially with features like Discover Weekly and Daily Mixes. When the app… Continue Reading
November 21, 2025 Spotify Spotify’s personalization is almost entirely about listening time. Spotify constantly is trying to keep you listening longer through features like “Discover Weekly” and… Continue Reading
Follow Dubious Orders or Speak Up November 21, 2025 There’s a particular kind of fear that comes with being at the very bottom of the ladder. You’re 23, barely making rent, and suddenly… Continue Reading
November 21, 2025 Spotify’s personalization drives listening time, which directly impacts subscriber retention. Features like Discover Weekly, Daily Mixes, and Wrapped create a “you couldn’t get this… Continue Reading
Should We Deploy a Gen AI Salesbot? November 21, 2025 While understand the appeal of a chatbot I do not think they should build it. PulsePoint isn’t struggling because they don’t have a bot…. Continue Reading
Personalization Strategies — Customization vs. Automation November 21, 2025 Personalization looks different on Spotify, LinkedIn, and TikTok, but in all three cases it quietly drives the metrics that matter most to the business…. Continue Reading
Personalization Strats November 21, 2025 Personalization engines are high-cost investments with distinct ROI targets for these platforms. Spotify optimizes for Retention (LTV). Its “Discover Weekly” and “Wrapped” features, and… Continue Reading
Phase 2 Milestone: Go-to-Market (GTM) Strategy November 20, 2025 EduSphere: Go-to-Market Strategy Distribution Channels Our distribution strategy focuses on two digital channels that map directly to how independent tutors already discover, evaluate, and… Continue Reading