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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Month: November 2025

Classy Go-to-Market Strategy

November 22, 2025

Distribution Channels Primary Strategy  Since Classy is a virtual product, the two channels we deeply considered in deciding the primary distribution channel were mobile…

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Protected: Personalization Strategies —  Customization vs. Automation

November 21, 2025

There is no excerpt because this is a protected post.

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Product Sense Pushups: Personalization Strategies — Customization vs. Automation

November 21, 2025

Spotify uses personalization to increase listening time. The entire experience feels tailored, especially with features like Discover Weekly and Daily Mixes. When the app…

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November 21, 2025

Spotify Spotify’s personalization is almost entirely about listening time. Spotify constantly is trying to keep you listening longer through features like “Discover Weekly” and…

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Follow Dubious Orders or Speak Up

November 21, 2025

There’s a particular kind of fear that comes with being at the very bottom of the ladder. You’re 23, barely making rent, and suddenly…

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November 21, 2025

Spotify’s personalization drives listening time, which directly impacts subscriber retention. Features like Discover Weekly, Daily Mixes, and Wrapped create a “you couldn’t get this…

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Should We Deploy a Gen AI Salesbot?

November 21, 2025

While understand the appeal of a chatbot I do not think they should build it. PulsePoint isn’t struggling because they don’t have a bot….

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Personalization Strategies — Customization vs. Automation

November 21, 2025

Personalization looks different on Spotify, LinkedIn, and TikTok, but in all three cases it quietly drives the metrics that matter most to the business….

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Personalization Strats

November 21, 2025

Personalization engines are high-cost investments with distinct ROI targets for these platforms. Spotify optimizes for Retention (LTV). Its “Discover Weekly” and “Wrapped” features, and…

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Phase 2 Milestone: Go-to-Market (GTM) Strategy

November 20, 2025

EduSphere: Go-to-Market Strategy Distribution Channels Our distribution strategy focuses on two digital channels that map directly to how independent tutors already discover, evaluate, and…

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Recent Comments

  • SoundSpot – A Higher Common Sense on SoundSpot reflection – Adi Badlani
  • SoundSpot – A Higher Common Sense on SoundSpot: Individual Reflection [Emma Su]
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