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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Month: February 2026

Protected: Sketchnote: Thinking Fast & Slow

February 2, 2026

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Behavioral-Personas & Journey Maps – The Conscious Functional Spender

February 2, 2026

Persona Rationale: The Conscious Functional Spender I created the Conscious Functional Spender to represent users who approach spending thoughtfully, but still struggle with long-term…

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Thinking Fast & Slow – Armita Hosseini

February 2, 2026

My sketch note for the video: Thinking Fast & Slow

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Sketchnote: Thinking Fast & Slow

February 2, 2026
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Behavioral-Personas & Journey Maps (Individual)

February 2, 2026

Behavioral-Personas Drawing Name E Activated Role Working professional (software engineer) learning languages as a personal practice. Lives in the Bay Area, works full-time, socially…

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Behavioral Personas & Journey Maps

February 2, 2026

The “Social Spender” Across pre-interviews, diary studies, and post-interview data, one of the most consistent themes that emerged was spending in social contexts. Being…

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Behavioral Persona and Journey Map: the Academic Overcommitter

February 2, 2026

The Academic Overcommitter We created the “Academic Overcommitter” persona after observing a recurring pattern: participants consistently accepted social invitations with genuine intent to attend,…

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Thinking, Fast and Slow

February 2, 2026
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Behavioral Personas & Journey Maps

February 2, 2026

“The People Pleaser” We created the “People Pleaser” persona after noticing a consistent pattern: participants often agreed to attend events out of concern for…

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