Author: mklu

10A Digital Prototype (SoundSpot Interactive Interface) We are submitting a complete, interactive, clickable digital prototype that demonstrates our core user interface. Prototype link: https://github.com/badlani27/soundspot-prototype…

On Spotify, personalization shows up through recommendation systems like Discover Weekly and Daily Mixes, which increase listening time by building emotional resonance and musical…

After reading the case study, I found myself torn in the same way Jeannie is. I’m excited by the transformative potential of generative AI,…

Description: What is it?SoundSpot is a social music-streaming platform that combines listening with connection. Rather than just offering playlists and playback, SoundSpot enables users…

In Slack, a failed send or outage breaks the team feedback loop and taxes retention revenue through drops in daily and monthly active use…

If I find there’s a conflict between my assigned task and my personal values, I’d be thinking that if I speak up, I risk…

Spotify’s free tier strategically degrades the core uninterrupted music consumption. By introducing ads, shuffle-only mobile playback, and limited skips, Spotify creates friction at critical…

Netflix deliberately buries search beneath algorithmic rows like “Top 10 in Your Country” and “Because You Watched.” This is strategically brilliant for maximizing watch…

For our SoundSpot company, I took part in the exploratory research and customer interviews and mainly worked on the solution, benefits, and pricing model sections….