Can One Business Unit Have Two Revenue Models? October 10, 2022 Emanuel, Teomik’s head, targeted research labs and universities and adressed their needs for gene-based studies by focusing on selling machines. Isolde, Siiquent’s head, addressed… Continue Reading
2 business models and one company? October 10, 2022 Emanual focused on selling the machinery and instruments as the business model. He mainly was targeting boutique institutions that would give him a high… Continue Reading
Freedom of thoughts vs constrains of resources October 10, 2022 I like design thinking as it removes the boundaries of thought and takes you for a couple of moments out of the constraints you… Continue Reading
Can One Business Unit Have Two Revenue Models? October 9, 2022 Which markets do Isolde and Emanuel target respectively? How do their respective business/revenue models align with their markets? Isolde, the head of Siiquent, targeted… Continue Reading
Are PMs, founders? October 9, 2022 Product Managers hold a key role in keeping a product on track for delivery. I sometimes think of them as the CEO of a… Continue Reading
One Revenue Model to Rule Them All? October 9, 2022 Isolde and Emanuel are the heads of two companies in the business of genetic diagnosis. While Isolde’s company Siiquent is focusing hospitals and big… Continue Reading
Will i take a job at FB? October 9, 2022 Taking a job at Facebook is difficult but not because there are ethical challenges in the company. I think that any company that you… Continue Reading
Can One Business Unit Have Two Revenue Models? October 9, 2022 Isolde was the head of Siiquent — her company targeted hospitals and big diagnostic labs’ need for gene-based diagnosis. The focus of her business… Continue Reading
CASE STUDY: Can One Business Unit Have Two Revenue Models? October 9, 2022 Isolde targets the “stuff that machines use”, while Emanuel targets “the machines”. Because of how costly Siiquent’s technologies are to make, only Germany’s biggest… Continue Reading
