Journey Map and Provision Persona

Overview

Our project’s objective is to help people build better morning routines. A sizable amount of literature claims that having a good, productive morning impacts the rest of people’s days, so we interviewed people who want to improve their mornings and crafted user personas based on the insights we gleaned from speaking with them. Included here is the prototype persona for Gabby the New Grad, along with her user journey, which documents one of her typical work days.

Prototype Persona

Journey Map

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