Week 4 PSP: Take Apart a Pitch Deck October 11, 2026 Slides: Slideshare 1: The Coinbase seed round pitch deck starts with the website on mobile, cleverly emphasizing ease of use through a phone. Along… Continue Reading
PSP2: Three Ways Into a Market October 10, 2026 Jira: existing market, red ocean. When Atlassian launched Jira in 2002, issue tracking was already a crowded category with Bugzilla and plenty of commercial… Continue Reading
Product Sense Pushup 3: Take Apart a Pitch Deck October 10, 2026 AirBed&Breakfast (now called Airbnb)’s early pitch deck shows the problem in one concise slide, titled Problem. It lists Price as its first problem, which… Continue Reading
Product Sense Pushup 4: Three Value Propositions October 10, 2026 While being similarly AI meeting notetakers, the three apps try to distinguish themselves in a saturated market. Granola’s homepage is the clearest of the… Continue Reading
Product Sense Pushup 3: Take Apart a Pitch Deck October 9, 2026 What stood out to me about Tinder’s original pitch deck, when it was still called MatchBox, was how it used a simple introductory story… Continue Reading
PSP3: Take Apart a Pitch Deck October 8, 2026 Uber starts by identifying the pain points. They introduce aging radio-dispatch tech, lack of GPS coordination, and heavy “dead-time” as what makes the cab… Continue Reading
PSP 2: Three Ways Into a Market October 8, 2026 What really intrigues me here is not the fact that they have three different assumptions about where the PM workflow pain points are Jira… Continue Reading
PSP 1, Three ways to organize a company October 8, 2026 The most fundamental distinction between Spotify, Airbnb and Zappos is where the product decision-making is really located inside the company organizational structure. They are… Continue Reading
Week 2 PSP: Three Ways Into a Market October 8, 2026 Jira: existing market, red ocean. Atlassian’s tracker is the incumbent. It competes on configurability and breadth. And so many competitors fight over the same… Continue Reading