Category: Assignment

I don’t think PulsePoint should immediately deploy a fully customer facing generative AI salesbot yet. I think the smarter move is to integrate AI…

Intro The issue Jeannie and her company face is only going to grow more common in the upcoming months and years. Like with any…

Spotify uses personalization to increase listening time, its core business metric. They optimize the entire home page UI around user personalization, using phrasing like…

Jeannie shouldn’t wait on gen AI—but she also shouldn’t deploy a fully autonomous, customer-facing salesbot tomorrow. Instead, she should green-light AI now in tightly…

Errors are inevitable—but how products handle them determines whether users churn, retry, or lose trust entirely. Comparing Slack, Uber, and major mobile banking apps…

Should They Wait? PulsePoint should not wait, but it also should not rush into the process blindly and launch a chatbot immediately. Rather, they…

When I think about what I’m risking by speaking up to Mr. Moon—or by going along with an ethically questionable request—the stakes feel impossibly…

Jeannie Weiss doesn’t need to choose between deploying AI now or waiting indefinitely. PulsePoint should adopt a human-in-the-loop approach that captures AI’s benefits while…

Jeannie shouldn’t fully green-light a standalone gen AI sales and customer service chatbot right now, but she should move ahead with a human-in-the-loop, augmentation-first…