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A Higher Common Sense

A Higher Common Sense

A place for Writings about Evidence-Based Design

  • CS 177 Human Centered Product Management
    • CS177 Human Centered Product Management Syllabus
      • Lecture 5B- Agile and Storymapping
    • Lecture 1A | Introduction to Human-Centered Product Management
      • What do you want from CS177
      • 1A Welcome to CS 177: Human-Centered Product Management 1
    • Lecture 1B | Human-Centered Product Management
      • 1B Strategy for Human-Centered Product Management
    • Lecture 2A | Human-Centered Product Management
    • Lecture 2B | Human-Centered Product Management
    • Lecture 3A – Markets & Tech Stack
    • Lecture 3B — Guest and Value Proposition
    • Lecture 4B – Participatory Roadmaps & Case Study
    • Lecture 5a– Agile, User Stories and User Story Mapping
  • CS247B Design for Behavior Change
    • 1A Introducing Design for Behavior Change
    • 1B Norms, Models, Brainstorm, Screeners
    • 2A Norms and Study Guide
    • 2B Ethics, Persuasion and B=MAT
    • 3A Secondary Research and Theories of Behavior Change
    • 3B Switch, Fraud,
  • Product Management Library
  • The How and Why of Sketchnotes
    • Glossary for Design Techniques

Category: CS177 Human Centered Product Management

Product Sense Pushup 3: Take Apart a Pitch Deck

October 13, 2026

The LinkedIn deck is well made (though that could be hindsight bias). They talk about the obvious things: market advantage, plans for the funding,…

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Product Sense Pushup 3: Take Apart a Pitch Deck

October 13, 2026

What I Learned from LinkedIn’s Early Pitch Deck I chose LinkedIn‘s pitch deck for two reasons: first, LinkedIn is a platform I use almost…

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Week 3 PSP: Take Apart a Pitch Deck

October 13, 2026

BuzzFeed’s 2008 pitch deck does a great job showing how the company was approaching viral content, but I think it’s less convincing when it…

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Week 3 Milestone: Three Problems – Team 6 Red Pandas

October 13, 2026

Comparison Table Problem 1 Problem 2 Problem 3 The Problem Cross-functional alignment: same words, different meanings; approvals are hard to get  Hidden dependencies &…

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Week 3 Milestone (Team 7 – Axolotls)

October 13, 2026

We narrowed our long list into three problems: Testing falls on the PM when there’s no QA team or tooling AI output can’t be…

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Week 3 PSP: Take Apart a Pitch Deck

October 13, 2026

The AppNexus pitch deck does a great job establishing the problem through the founders’ firsthand experiences. Slide 5 show how they encountered real challenges…

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PSP3: Taking Apart a Pitch Deck

October 12, 2026

For my pitch deck, I chose to analyze the Tinder slides. One thing that I noticed immediately is how the pitch deck presents the…

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Week 3 PSP: Take Apart a Pitch Deck

October 12, 2026

The pitch deck I chose to take apart came from Airbnb. They took a very straight forward approach when making their slides by clearly…

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Week 3 Milestone – Team 14

October 12, 2026

Team 14 – Christine Zhao, Jenny Li, Terry Kim, Lynn Wu Link to follow-up interview: Link Problems Reaching consensus among big teams Manage or…

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Recent Comments

  • Week 3 Milestone: Three Problems – A Higher Common Sense on Week 2 Milestone: Round 2 interviews + patterns
  • Ashley Mujica-Pinto on Product Sense Pushup 2: Three Ways Into a Market
  • Ashley Mujica-Pinto on Product Sense Pushup 2: Three Ways Into a Market
  • Ashley Mujica-Pinto on Week 1 PSP: Three Ways to Organize a Company
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